Status:

COMPLETED

Front-of-package Marketing on Fruit Drinks: Online RCT

Lead Sponsor:

Harvard School of Public Health (HSPH)

Collaborating Sponsors:

Robert Wood Johnson Foundation

Conditions:

Consumer Behavior

Consumer Preference

Eligibility:

All Genders

18+ years

Phase:

NA

Brief Summary

This study will test the independent and combined effects of front-of-package claims, imagery, nutrition disclosures, and added sugar warning labels on parents' purchases and perceptions of beverages ...

Detailed Description

Fruit drinks are widely consumed by 0-5-year-olds. Parents purchase these drinks for their children in part due to misperceptions that they are healthful, which may be driven by front-of-package (FOP)...

Eligibility Criteria

Inclusion

  • Primary caregiver of a child 0-5 years old
  • \>= 18 years old
  • U.S. citizen

Exclusion

  • Participants who complete the survey in less than 1/3 of the median completion time
  • Observations from duplicate IP addresses (keep first observation that is unique)
  • Participants who answer data integrity check incorrectly

Key Trial Info

Start Date :

May 19 2021

Trial Type :

INTERVENTIONAL

Allocation :

ACTUAL

End Date :

July 21 2021

Estimated Enrollment :

5028 Patients enrolled

Trial Details

Trial ID

NCT04811690

Start Date

May 19 2021

End Date

July 21 2021

Last Update

July 28 2021

Active Locations (1)

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Page 1 of 1 (1 locations)

1

Online Recruitment, run via Harvard T.H. Chan School of Public Health

Boston, Massachusetts, United States, 02115