Status:
COMPLETED
Effectiveness of Digital Marketing Strategies to Improve Adherence to Chronic Medications
Lead Sponsor:
Lebanese University
Conditions:
Adherence to Care
Eligibility:
All Genders
18+ years
Brief Summary
In the Middle East, particularly Lebanon, the adoption of digital health interventions has been growing. Mobile health (mHealth) platforms, social media campaigns, and telemedicine services are being ...
Detailed Description
The study focuses on the role of digital marketing in improving medication adherence for chronic diseases in Lebanon. Here's a detailed breakdown of the study: 1. Study Overview and Purpose Chronic d...
Eligibility Criteria
Inclusion
- Patients taking the same medication for at least six months
- Lebanese patients
- Those who agree to participate in the study
Exclusion
- Those with electronic illiteracy
- Those who are not themselves responsible for purchasing the medications
Key Trial Info
Start Date :
July 15 2024
Trial Type :
OBSERVATIONAL
Allocation :
ACTUAL
End Date :
December 30 2024
Estimated Enrollment :
192 Patients enrolled
Trial Details
Trial ID
NCT06599333
Start Date
July 15 2024
End Date
December 30 2024
Last Update
March 4 2025
Active Locations (1)
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1
Lebanese University
Beirut, Lebanon, 0000