Status:

COMPLETED

Clinical Study to Evaluate the Tooth Whitening Efficacy

Lead Sponsor:

Colgate Palmolive

Conditions:

Whitening

Eligibility:

All Genders

18-70 years

Phase:

PHASE3

Brief Summary

Optic White 5%HP ActivShine TP vs Crest3D White TP (head-to-head whitening clinical) The objective of this study is to evaluate the tooth whitening efficacy of a Colgate toothpaste with 5% Hydrogen Pe...

Eligibility Criteria

Inclusion

  • Signed Informed Consent Form;
  • Male and female subjects 18-70 years old, inclusive;
  • Good general health and good oral health based on the opinion of the study investigator;
  • All maxillary natural permanent anterior teeth (6-11) must be present;
  • Availability for the duration of the study;
  • Minimum average Vita Extended Bleachedguide 3D-Master shade score of 17 ≥ or darker.

Exclusion

  • Presence of orthodontic appliances and/or any anterior tooth with a prosthetic crown, veneer, or deemed non-vital;
  • Obvious signs of periodontal disease, rampant caries, or any condition that the dental examiner considers exclusionary from the study;
  • Five or more carious lesions requiring immediate care;
  • Concurrent participation in another clinical study;
  • Self-reported pregnant and/or lactating women;
  • History of allergies or sensitivity to tooth whitening products, hydrogen peroxide, personal care consumer products, or their ingredients;
  • Restorations on the teeth to be scored which may interfere with scoring procedures;
  • Have used a professional whitening product within one (1) year and/or had a dental prophylaxis (professional dental cleaning) within thirty (30) days prior to the start of the study

Key Trial Info

Start Date :

April 25 2025

Trial Type :

INTERVENTIONAL

Allocation :

ACTUAL

End Date :

May 5 2025

Estimated Enrollment :

80 Patients enrolled

Trial Details

Trial ID

NCT06957249

Start Date

April 25 2025

End Date

May 5 2025

Last Update

September 3 2025

Active Locations (1)

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Consumer Research Consulting, LLC

Melbourne, Florida, United States, 32940